A social media video is a short video clip that is shared on platforms such as Facebook, Twitter, and Instagram. These videos are usually between 15 and 30 seconds long and can be used to promote a product, service, or brand. They help businesses reach their audience in a more direct, engaging, and interactive way than traditional advertising methods.
Through the use of social media video content, production companies can monitor trends on social media and use them to create unique content that elevates their clients’ projects. Social media video production is important for businesses because it allows them to connect with their customers in an effective yet cost-efficient way.